Lulu Loyalty

Introducing our free loyalty programme where you earn Lulu Points to gain rewards. Get early access to brand new products, sale launches, discount codes and much more. Simply create an account and win big with Lulu Loyalty!

How it works

Sign Up

Create a free Lulu Guinness online account to be automatically enrolled into Lulu Loyalty.

Earn Points

Earn Lulu points each time you shop. Earn 1 point for every £1 spent. More points unlock more rewards!

Rewards

Move your way up the tiers - the higher the tier the better the benefits. Plus, a voucher to spend towards your next purchase.

Win Rewards

Hoping to hit the jackpot? Here's exactly what's in store for you.

As a member of Lulu Loyalty you will also be rewarded to early product launches and sales, invites to exclusive events, automatically get entered into competitions and surprise VIP gifts.

Ways to Earn Points

It's so easy to earn points! You can also work your way through the below stages to earn even more points. The more you earn, the more rewards you get.​

Frequently Asked Questions

Need help or want to know more? We have answered some key questions below​

Win Big!

Introducing our free loyalty programme where you can sign up to start earning Lulu Points and gain rewards. Get early access to brand new products, sale launches, discount codes and much more. Simply create an account and win big with Lulu Loyalty!

Register Sign In